Privacy Policy

This Privacy Policy explains how SmartListingTool ("we", "us", "our") collects, uses, and protects information when you use our website at www.smartlistingtool.com (the "Site"). We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

SmartListingTool is operated as an independent website providing free AI-powered copywriting tools for e-commerce sellers. For data protection enquiries, contact us at: contact@smartlistingtool.com.

2. What Data We Collect

We collect minimal data. Specifically:

• IP addresses — collected automatically when you use our tools. We use your IP address solely to enforce our rate limit (3 free generations per day). We do not store IP addresses in a persistent database — they are held in server memory only and reset when the server restarts.
• Tool inputs — the product names, descriptions, and other text you enter into our tools. These are sent to OpenAI's API to generate your output. We do not store your inputs after your session ends.
• Usage data — standard web server logs may record your IP address, browser type, pages visited, and timestamps. These are held by our hosting provider (Vercel) in accordance with their own privacy policy.

We do not collect your name, email address, or any account information. No account is required to use the Site.

3. How We Use Your Data

We use the data we collect for the following purposes:

• To operate the rate limiting system (IP address)
• To generate AI-powered content via OpenAI's API (tool inputs)
• To monitor and maintain the performance and security of the Site

Our lawful basis for processing under UK GDPR is legitimate interests — specifically, operating and protecting the Site and preventing abuse.

4. Third-Party Services

We use the following third-party services:

• OpenAI — your tool inputs are sent to OpenAI's API to generate content. OpenAI processes this data in accordance with their Privacy Policy. By default, OpenAI does not use API inputs to train their models.
• Vercel — our hosting provider. Vercel may log standard request data. See Vercel's Privacy Policy.

5. Cookies

SmartListingTool does not use tracking cookies, advertising cookies, or analytics cookies. Our hosting provider (Vercel) may set essential technical cookies required for the site to function. See our Cookie Policy for details.

6. Data Retention

We do not persistently store your IP address or tool inputs. IP addresses used for rate limiting are held in server memory only and are not written to any database. Server logs held by Vercel are retained in accordance with Vercel's data retention policies.

7. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

• Right of access — you can request a copy of any personal data we hold about you.
• Right to erasure — you can request that we delete your personal data.
• Right to restrict processing — you can ask us to limit how we use your data.
• Right to object — you can object to our processing based on legitimate interests.
• Right to complain — you have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.

Given the minimal data we collect, most requests will be straightforward. To exercise any right, contact us at contact@smartlistingtool.com.

8. Children's Privacy

SmartListingTool is not directed at children under the age of 13. We do not knowingly collect personal data from children.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will reflect any changes. Continued use of the Site after changes constitutes acceptance of the updated policy.

10. Contact

For any privacy-related questions, contact us at: contact@smartlistingtool.com